Market and keyword research
How people search in each target market and language, not just translated keywords.
International SEO is optimising a website to rank in multiple countries or languages: choosing the right URL structure, implementing hreflang tags so search engines show the correct version, and localising content and keywords for each market. Weboolf plans and implements international SEO so each market sees the right page in the right language.
Strategy-led. Thoughtfully designed. Built to grow.














THE RIGHT STARTING POINT
You're expanding into new countries; visitors land on the wrong language version; your translated pages don't rank; you're choosing between subfolders, subdomains or country domains; or hreflang errors appear in Search Console.

DEFINED SCOPE
How people search in each target market and language, not just translated keywords.
URL structure, hreflang implementation, language switching and canonical rules.
Content adapted for each market's terms, currency, examples and expectations.
SELECTED WORK
The thinking, the build and the practical difference it made.

Berliner Ideenlabor needed its approved design built accurately—and a component system the team could reuse. Weboolf delivered the seven-page website with reusable components, a clear content structure and an editor-friendly foundation.
Read the case study ↗
WoolfyOS is Weboolf’s own AI Marketing Operating System, envisioned to bring strategy, content, publishing, advertising, and performance insights into one workspace. Its brand identity gives that ambition a recognizable face: bold in character, focused in expression, and grounded in a clear purpose.
Read the case study ↗Client’s Review
A CLEAR PROCESS
Markets, languages, structure and priorities.
Structure, hreflang and localised pages.
Indexing and rankings per market, with fixes as needed.
READY FOR YOUR TEAM
An international SEO strategy, keyword research per market, a URL structure recommendation, hreflang implementation, localised page optimisation and per-market reporting.

CONNECTED SERVICES
BEFORE WE START
An HTML attribute that tells search engines which language and country each version of a page is for, so they show, for example, the German page to searchers in Germany.
Subfolders (example.com/de/) are usually easiest to manage and keep authority in one domain. Country domains send the strongest local signal but need separate authority building. We recommend based on your markets and resources.
Hreflang helps indicate language or regional alternatives. It does not replace relevant content or guarantee visibility.
No. Search terms, intent and expectations differ between markets. Content needs localising, not just translating, and keyword research must be done per market.
The timeline depends on the scope, content readiness, integrations and feedback. Your proposal will include milestones and the inputs we need from your team.
LET’S MAKE THE NEXT MOVE COUNT
Share your current assets, the problem you want to solve and any fixed requirements. We will review the starting point and explain what this engagement should cover before you commit.
Start a project ↗